For L'Occitane, it all began with Olivier Baussan's deep respect and admiration of nature and its wonders. His passion quickly transformed into a dedication to protecting and preserving the earth and all the creatures within. His purpose is to celebrate and preserve the traditions of Provence. Nestled in the heart of Southern France, Provence is an area renowned for its beauty and cultural heritage.
L'Occitane is more than just a business providing products to its customers; it is a movement to care for the environment. As a brand, it is committed to respecting the environment, supporting communities, and ensuring the quality and safety of its products. Since its mission in 1976 in Provence, the brand has been embraced by people from all corners of the world who share the same respect for nature and its beauty.